Our Story
We are a vertically integrated agri-food investment network, rooted in Egypt and expanded globally from Dubai. From sustainable citrus farming to advanced food processing and global distribution, we deliver trusted products that meet the highest international standards.
With decades of expertise, a strong family legacy, and a commitment to innovation, we secure year-round supply for our partners while building long-term value for our stakeholders and the communities we serve.
Our Vision
To be the world’s most reliable partner in citrus and beyond, delivering trust, quality, and an all-year-round supply.
Our Mission
Rooted in sustainable farming, we partner with the world to deliver trusted, high-quality products from citrus to value-added foods through sustainable agriculture, innovative processing, and reliable year-round supply.
Our Core Values
Integrity
Our success is built on collaboration—uniting talented individuals to achieve shared goals.
Professionalism
We are dedicated, accountable, and focused on doing the right thing at the right time in the right way.
Teamwork
We uphold honesty and transparency in everything we do—fostering trust among our customers, employees, stakeholders, and shareholders.
Loyalty
We foster a secure and empowering workplace that cultivates long-term commitment and dedication.
Continuous Improvement: We embrace innovation and invest in advanced technologies and training to constantly evolve and grow.
Our Focus Areas
Global Citrus Supply
We provide a consistent year-round supply of fresh citrus sourced from the finest farms, ensuring optimal quality and freshness with every shipment.
Sustainability and Food Security
Through strategic investments in sustainable farming and efficient logistics, UniFrest Trading is committed to supporting global food security and responsible agricultural practices.
Strategic Partnerships and Global Reach
Our strong network of partnerships across key markets enables us to optimize supply chains, manage exclusive brand distributions, and secure market access for our products worldwide.
Vertical Integration and Value Chain Control
From farm to market, we control each step of the supply chain to ensure quality, traceability, and sustainability, reflecting USAL Holding’s commitment to excellence.
Expansion into Citrus-Based Products
As part of our strategic growth plan, UniFrest Trading is preparing to expand its portfolio into the Juice Marketand Citrus Industry Products. This includes investments in juice extraction, citrus-based concentrates, essential oils, and value-added citrus derivatives to optimize market reach and enhance profitability.